You did the research.
Discern does the synthesis.

Discern is an analytics platform built for CX practitioners. What your customers actually think of the experience and what to do about it. Backed by evidence, not guesswork.

Where the weeks go

Analysis is the part nobody budgets for.

Fielding the survey takes a week. The interviews take two. Then comes the part nobody plans for: reading every transcript, coding what people actually said, reconciling it against the numbers, and turning all of it into something an executive will sit through.

It's also the part that's hardest to do well by hand. By the twelfth transcript you're working from impressions rather than evidence. The most vivid quote you read early anchors everything after it. And contradictions get quietly smoothed over, because reconciling one means going back through all of it again.

Discern checks every theme against every source, every time. Where the interviews and the survey agree, you get a finding you can defend in a room. Where they diverge, it says so rather than picking the more convenient half.

Divergence is usually the most interesting thing in the data. It's also the first thing a tired reader smooths away.

The Summary tab in Discern: a findings summary written in plain prose — “Members are more likely to leave an interaction frustrated than relieved” — beside a Moments that Matter Most card and an overall-satisfaction breakdown, shown inside the product's own navigation.

Where every assessment opens — narrative, key moments, and satisfaction, before you go deeper into themes and data.

How it works

Two sources in. One assessment out.

  1. 01

    Upload your research

    Upload your interview transcripts and bring survey data you already have. Don't have a survey? Build and field one inside Discern — NPS, CES and CSAT question types, skip logic, and inline follow-ups, wired into the analysis from the start.

  2. 02

    Let Discern go to work

    Themes surface from your customers' own language, not from keyword counts. Every finding is checked against both sources and labelled by what actually backs it.

  3. 03

    Review the findings

    Themes with evidence, personas, journey insights, and prioritized recommendations — ready to review and present.

  4. 04

    Refine and go deeper

    Ask why a theme surfaced and Discern shows you the evidence underneath it. Disagree with a recommendation and rewrite it. Nothing is final until you say so.

A Discern persona card for “Priya, the Locked-Out Self-Server,” with an about-me summary, what-matters-to-me quote, and goals and frustrations.
Personas built from what people actually said.

Who it's for

Built for the person doing the work.

Discern is for CX practitioners and consultants who run their own research and need to turn interviews and survey data into a clear, evidence-backed assessment, without spending weeks on manual synthesis.

Some arrive here having just been asked to stand up a CX function or produce a baseline. Leadership wants direction, the research is done (or nearly done), and the bottleneck is turning raw transcripts and survey results into something rigorous enough to present and act on.

Discern takes both halves: qualitative depth from interviews and quantitative reach from a survey. If you don't have a survey yet, Discern includes the builder to field one.

Interviews alone give you anecdotes that are hard to defend. A survey alone gives you a number that's hard to act on. Together, checked against each other, they give you findings you can stand behind.

A recommendation card from Discern's report deck: a short-term recommendation with numbered actions, each traced to the confirmed pain point it addresses.
Each recommendation ranked, and traced to the evidence behind it.

Pricing

Simple, transparent pricing for the assessment platform.

No seats. No long contracts. You bring the research, Discern delivers the synthesis.

Standard

$4,500

  • 1 assessment
  • Up to 30 file uploads
  • Themes, Journey Insights, Recommendations & More
  • Persona cards & full assessment report
  • Abridged presentation deck
  • Native survey-builder
  • Editable recommendations
  • AI-assistant

Best for teams looking to establish their overall customer experience baseline.

Talk to us about Standard

Pro

$18,000

  • 5 assessments
  • Up to 30 file uploads each
  • Same functionality & deliverables included in Standard
  • Priority support
  • Discounted bundle pricing

Best for consultants or CX teams with added complexity or multiple customer/product segments.

Talk to us about Pro

FAQ

Questions, answered.

What teams ask before they get started.